CRM vs NRCS

Basically a system will be sufficient for working  if it already has proper amount of market share. The most important key is how to deploy it to your users. For example, NRCS is News / Reporter management, and CRM is Customer / Sales management. You can even run a CRM with NRCS concept. IT staff only needs to survey a popular, recent solution that can run on modern machines and devices.

TV and newspaper influence

TV can operate multi-channels across regions with unified contents, and newspaper can easily setup local spots such as news stands in different areas. Therefore they would perform different media influence on people. TV advertisement focuses on more qualitative value, such as branding, due to the advantage of unified image through channels, while contents of newspaper differ in local versions thus quantitative effects are easier achieved. Combination of the power of TV and newspaper may result in better achievement of  both quality and quantity.

Programmatic Advertising

Programmatic Advertising (程序化廣告)，是結合「即時競價」(RTB , Real Time Bidding) 與「精準行銷 」(Audience Targeting) 所發展出的新型態廣告購買方式，以「人 」(Audience-buy) 為中心，直接鎖定對的族群。美國市場預測，廣告主在本年度投入於程序化廣告的金額超過 $220億 (2016年)，而2017年則接近 $300億。其原因顯而易見：運用得當的程序化廣告效率奇高，關鍵績效指標 (KPI) 清楚，目標受眾明確，廣告平台屬性適當，輔以經驗豐富的廣告團隊進行優化操作。設有中控的Publisher Trading Desk，為廣告客戶集中管理大規模的OTT，Pre-roll，Display，SEM等型態的廣告投放。

CRM SFA grouping

Emil marketing services such as GetResponse, cat be used as SFA (Sales Force Automation) module of a CRM or ERP architecture. Email scheduling for different customer groups can save lots of man power as an automation for maintaining customer relationship.

phplist from localhost

Here're some steps for phplist to send emal from localhost.

• install postfix on localhost, set it as Internet site.
• modify SMTPAutoTLS to false in admin/class.phplistmailer.php
• set PHPMAILER host to locahost in config/config.php